Entry requirements

Advanced vocational training certificate (tourism), technical university diploma (marketing techniques, company and administrative management), second-year Licence degree (applied foreign languages, foreign languages, literature and civilisations)

Benefits of the program

This course is taught in close collaboration with partners who have strong links to the profession. Most of our students study under an apprenticeship or professionalisation contract. Some of them are lifelong learning students and we encourage the validation of acquired experience. The course also receives international speakers from Boston University and Lassell College through a cooperation agreement between the course director and the SHA of Boston University.

Acquired skills

By the end of the course, students are familiar with the hospitality world and the wide range of jobs involved (reception manager, accommodation manager, housekeeper, etc.) and have good knowledge of the clientele, particularly international customers. They are capable of managing a team of staff and are skilled in a wide range of fields of hospitality (digital strategy, revenue management, community management, marketing, etc.).

Capacities

30

Course venue

Your future career

Graduates enter the professional world and can hold the following positions: Customer management director, Marketing assistant, Receptionist/reception manager, Deputy hotel director, Revenue manager, Holiday resort and campsite manager, Accommodation manager.

Professional integration

According to the OFIPE, 95% of graduates are employed within 30 months of graduation.

Study objectives

The aim of the International Hospitality Management professional Licence is to train middle managers in the hospitality sector for a variety of roles:

- Defining the needs of clients or potential clients;

- Hotel management;

- Proposing a marketing strategy;

- Revenue manager;

- Community manager

Major thematics of study

Management, Marketing, Revenue Management, Community management, Hospitality overview, Hospitality professions, Management and management control.

Calendar

The course combines 2 days at the university with 3 days in a company.