Professional Bachelor Leisure Facilities and Holiday Accommodation
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Entry requirements
Advanced vocational training certificate, university technical diploma, second-year Licence degree, validation of professional skills.
Benefits of the program
Students study under a professionalisation or apprenticeship contract. All our students spend time in a professional environment in leisure or holiday establishments. Partnerships with Casinos de France and a certain number of other companies in the sector make it easier for students to obtain apprenticeship contracts. Students also receive efficient follow-up from tutors at the university, allowing them to validate and easily integrate work and projects completed at the university within the company. This approach also aims to foster trust and harmony between training and the professional world.
Acquired skills
Students choose from two options: Holiday Accommodation Management option:
You will be able to develop your skills and benefit from a wide range of professional opportunities in different sectors including hospitality, holiday resorts, open-air accommodation, etc. You will learn how to manage finances and improve sales performances through marketing strategies, financial management, digital technology and social media management. This will enable you to meet your customers' needs more effectively. From the demanding world of hospitality to holiday resorts and open-air accommodation, the tourist accommodation sector is booming. Companies are actively searching for future employees with the necessary skills to meet their growing needs. You will learn to implement efficient strategies to optimise the use of the finances available and maximise your profitability. You will also learn how to apply sustainable development principles to reduce environmental impacts and contribute to a better future.
Leisure Facilities Management option:
You will study management methods, managerial communication, marketing and digital business. You will learn how to use data and AI to achieve your objectives. This course leads to careers in several professions of the leisure industry: Member of the management committee of a casino in connection with our partners, Manager of a games club or in the leisure sector in general. Your qualification in Leisure Facility Management will stand you in good stead in the job market: you will be able to use your know-how and in-depth knowledge of the sector to develop your career in games clubs and casinos. You will learn how to apply the principles of digital marketing, optimise the use of data and incorporate AI to generate more revenue while reducing costs. This course will enable you to identify opportunities to improve your operational efficiency and maximise profits. You will also develop essential leadership skills, which are vital for successful team management. You will learn how to communicate efficiently with your staff in order to get everyone on board.
Capacities
15
Course venue
Your future career
Graduates from this course mainly occupy positions in middle management, which corresponds to the targeted course outcomes and companies’ expectations. Positions are very varied. For the Leisure Facility option, they include leisure facility manager, games club manager, management committee member for tabletop games, slot machines and the coordination of cultural or fun activities. For the Holiday Accommodation option, they include campsite, sports centre, holiday resort and outdoor accommodation manager, guest room manager, equestrian centre manager, assistant hotel manager
Professional integration
95% of our graduates are employed in a company within six months of completing the course, according to several OFIPE surveys.
Study objectives
This professional Licence is structured into a work-study format (in particular through apprenticeship contracts) and is based on strong partnerships with the professional world, namely with Casinos de France (a professional union that includes most actors). It applies project-based teaching methods. Students follow 400 hours of training and 150 hours of tutored project work. All students have either an apprenticeship or a vocational training contract and spend 38 weeks a company as part of the work-study programme. The classes are designed and taught by researchers and professionals from the companies that support the course. The aim is to meet companies’ needs in terms of the implementation of their sales and promotion policies for leisure and holiday facilities by focussing on three key components: a structural component with sound knowledge of regulations, an organisational component related to staff management and a functional component for mastering promotional and customer management tools.
Major thematics of study
Management, Communication, Regulations, Marketing, CRM
Calendar
1 month of classes / 2 months in a company
Options
Option 1: Leisure Facilities Management or Option 2: Holiday Accommodation Management
Courses | ECTS | CM | TD | TP |
---|---|---|---|---|
58 | ||||
Basic knowledge
Knowledge of the business world in tourism
| 12 | |||
Connaissance de l'entreprise
Fonctionnement de l’entreprise, économie, indicateur économique d’une entreprise
Teaching language FRANÇAIS / FRENCH | 2 | 14h | ||
Gestion Ressources humaines
Teaching language FRANÇAIS / FRENCH | 2 | 21h | ||
Communication
Teaching language FRANÇAIS / FRENCH | 2 | 21h | ||
Communication numérique
Teaching language FRANÇAIS / FRENCH | 2 | 21h | ||
Marketing
Teaching language FRANÇAIS / FRENCH | 2 | 28h | ||
Anglais
Anglais et vocabulaire technique (tourisme)
Teaching language ANGLAIS / ENGLISH | 2 | 28h | ||
Knowledge of the trades of tourism
Know tourism professionals and tourism stakeholders
| 12 | |||
Management de projet
Description formelle du monde du tourisme, hôtellerie, voyage, gastronomie,…
Teaching language FRANÇAIS / FRENCH | 2 | 14h | ||
Big data et Tourisme
| 2 | 14h | ||
Ingénierie commerciale
| 2 | 14h | ||
Economie du tourisme
| 2 | 14h | ||
Digital marketing
| 2 | 21h | ||
Economie collaborative et outils
| 2 | 7h | ||
Panorama tourisme et hotellerie
| 2 | 14h | ||
Panorama du jeu
| 2 | 14h | ||
Enseignement approfondi
| 14 | |||
Gestion de la clientèle et qualité
| 3 | 7h | 28h | |
Community Management
| 2 | 14h | ||
Reglementation
| 3 | 7h | 28h | |
Gestion
| 2 | 7h | 21h | |
CRM ET WEBMARKETING
| 2 | 28h | ||
Contrôle de gestion appliqué
| 2 | 7h | 21h | |
Business game hospitality et revenue et Yield mgt
| 3 | 7h | 28h | |
Enseignement appliqué
| 8 | |||
Conférences
| 60h | |||
Projet tutoré
| 8 | 90h | ||
Enseignement professionnel
| 12 | |||
methodologie
| 14h | |||
Stage
| 4 | |||
Mémoire
| 8 |
Delphine MONNIER
Isabelle LE GOUILL
Partners
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